Its enormous passion for all kinds of sports had led Diadora, the true Italian brand, to be involved in many sports over the last 60 years, creating sports lines and models designed specifically for each sports specialty and for each champion athlete associated with the brand. The Diadora research centre has been set up with a highly innovative work team of shoe experts, bio-engineering professionals from Milan and orthopedic specialists to create technically superior shoes for Diadora and its athletes all over the world.